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22.10.2025

Smart Solutions Took Part in the International EMBRAS 2025 Awards

On October 10, Smart Solutions participated in the international EMBRAS 2025 Awards in Tashkent — an event that brought together HR industry leaders, experts, and company representatives from various countries. The event served as a platform to discuss modern approaches to talent development, employee training, and the integration of artificial intelligence technologies into HR practices.

EMBRAS is a prestigious annual award in the field of employer branding, recognizing companies for successful HR projects, programs, and achievements.

For Smart Solutions, participation in the award became an opportunity to exchange experiences with the professional community, gain inspiration from new ideas, and see how advanced practices help build a strong employer brand and a sustainable corporate culture.

The EMBRAS Awards demonstrate how HR is evolving in the international context and what opportunities open up for people-oriented companies. Today, HR acts as a strategic business partner, connecting technology with human potential. The future of HR is built on the combination of innovation and human wisdom: artificial intelligence helps us better understand employees’ needs, but empathy, strategic thinking, and the ability to see the essence in people remain decisive. These qualities help form teams where employees grow together, support one another, and achieve results,”

— emphasized Tatyana Skachko, General Manager of Smart Solutions Central Asia.

Participation in EMBRAS 2025 allowed Smart Solutions to strengthen professional connections and gain insights that will soon become drivers of new HR initiatives and corporate projects.